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An introduction to Public Relations that focuses on ethical, productive relationships with strategic constituencies. REVEL(TM) for Public Relations: A Values-Driven Approach introduces students to public relations, defined as the management of relationships between an organization and the publics important to its success. Authors David Guth and Charles Marsh outline the

Title : Public Relations: A Values Driven Approach [with Revel Code]
Author : David W. Guth
Language : en
Rating :
4.90 out of 5 stars
Type : PDF, ePub, Kindle
Uploaded : Apr 05, 2021

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